We reveal the potentials in your company and your employees and help you to use this potential effectively. We start at various points and, together, bring your company on the road to success.
Our services include:
Customer experiences and customer loyalty through intelligent solutions
Brands are shaped by customer experience and come to life through their touch-points.
Branding is more than naming a product, designing a logo and developing messages. Brands are created in people’s minds: customers decide what your brand stands for, based on how they experience your service, product or company.
Effective branding is vital because it attracts and retains customers. Brands create trust, the foundation of every relationship, which leads to loyalty, the main reason for repeat purchases and referrals. The good feeling of trust and belonging is why customers will happily pay premiums and forgive mistakes. Loyal customers buy more, try more and pay more; they drive the brand’s profitability.
Brands have to utilise all interactions with customers to deliver real customer satisfaction and create trust. The best way to get there is a radical customer-centric approach based on systematic personalisation — customers expect personalised communication and offers that are tailor-made for their individual needs. This starts with knowing the customer, which is achieved through collecting, analysing, and understanding data.
FELIXX can support you with brand strategy, marketing communication and customer experience design.
Personnel development is only successful in the long term if specialised know-how and practical actions come together. That is why we offer blended learning concepts with practical support, as well as certifications that stand for sustainable learning success.
People make success
Even the best advice, the most efficient marketing, and the most promising sales measures are ineffective when the decisive factor is missing: people. We’ll help you explore your most important resource and discover new ways of leveraging your human capital for success.